Sembler Facts Blog

Courtney Sembler

Courtney Sembler
Courtney hails from San Francisco, CA and moved to Boston, MA to work for HubSpot in 2015. She is an Inbound Professor on the HubSpot Academy Team. She is devoted to education, environmental programs and an avid Sports Fan (Go Buffs).

Recent Posts

Traits Of Collaboration To Drive Consistency

[fa icon="calendar'] Jan 26, 2017 11:45:15 AM / by Courtney Sembler posted in Insider, Collaboration, Marketing, Inbound Marketing

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Ever wonder why some teams collaborate better than others? Ever want to be one of those teams? John Heywood once said that 'Two heads are better than one', but are any two heads better than one? How can you get better at collaborating and bringing the best heads together? 

We will explore the 7 traits that make up great collaborators. 

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Higher Contact Engagement Through Analyzing Post-Send Data

[fa icon="calendar'] Dec 1, 2016 7:54:29 AM / by Courtney Sembler posted in Marketing, Inbound Marketing, Email, Inbound Email

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Have you ever taken a look at what happens to your email after the send button was hit? What your contacts thought or found interesting in the email you send out to them every Monday at 1pm? Does it appear your email engagement is decreasing not increasing even though you are sending at the 'correct' time?

Utilizing your post-send email metrics will put you on the path to answering these questions and  better engage your contacts, which allows you to develop a better email marketing strategy, not just one better email. 

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